Heritage Business International helps heritage organisations increase their value, sustainability, and impact in a global marketplace.
Building the capacity of your organisation means making adjustments to optimize its efficiency and sustainability, and to ensure that it grows in value. In making these adjustments, your organisation increases its ability to achieve its heritage mission and make a bigger impact.
While heritage professionals tend to be highly educated achievers, when did they learn anything about business? It's hard to expect them to achieve great business results without providing them with some business training. We provide heritage-focused business training to working heritage professionals and students.
Successful organizations make data-based decisions. However, obtaining heritage industry data is difficult. We provide our clients with industry data, market intelligence, strategic analyses, economic contexts, and forward looking forecasts to allow for the quantitative, strategic decision making that make heritage organisations smart, nimble, and competitive.
Christopher is a Registered Professional Archaeologist with a Ph.D. in anthropology and an M.B.A. He has served as the President of the American Cultural Resources Association (U.S. equivalent of FAME), Treasurer of the Society for American Archaeology, and currently is the President of the Register of Professional Archaeologists. He has served as a CEO, marketing executive, and senior manager for a number of leading North American and international heritage firms.
Anna is a Registered Professional Archaeologist with a background in public outreach, social media, and heritage management. She holds both an M.A. in anthropology and an M.B.A. in business administration. Anna is passionate about using this unique degree combination to bring both archaeological expertise and business know-how to the heritage industry. A digital marketing expert, Anna works with heritage organizations on their social media strategy, tactics, and return on investment.
What's your greatest business challenge? We haven't quite yet heard them all, but we have probably worked to solve a problem just like yours. Why put it off? Get in touch so you can overcome your challenge too!